What “Omnichannel” Means for Authors
The concept of “omnichannel” marketing is an important one today for products in many categories, including books. The term refers to selling everywhere — online, in brick-and-mortar stores, catalogs, etc.…
The concept of “omnichannel” marketing is an important one today for products in many categories, including books. The term refers to selling everywhere — online, in brick-and-mortar stores, catalogs, etc.…